On this day, 6th October: Kevin Systrom and Mike Krieger founded Instagram - 2010

Instagram’s journey from a simple photo-sharing app to a global social media giant is marked by continuous innovation. After being acquired by Facebook in 2012, Instagram introduced pivotal features such as Stories in 2016, which rivaled Snapchat, allowing users to post temporary content. Instagram Reels, launched in 2020, was a direct response to TikTok's success, focusing on short-form video content. The platform became a hub for influencer marketing, transforming the way brands connect with audiences and solidifying Instagram's role in digital advertising and e-commerce.

With Instagram’s growth, it has also introduced shopping features, allowing businesses to sell products directly through the app. It became a major marketing platform, particularly in industries like fashion, beauty, and food, driven by the power of influencers who leverage their large followings to promote brands.

Instagram’s continued focus on video-centric features, community-building tools like Close Friends, and algorithmic content recommendations has cemented its place as a cultural and commercial hub. Today, it not only connects people through personal posts but also drives movements, trends, and businesses, continually adapting to remain relevant in a fast-evolving digital landscape.

Today, Instagram continues to evolve with updates focused on video content, personalized algorithms, and content monetization, ensuring its relevance in the ever-competitive social media landscape. Its emphasis on user engagement and creator-focused tools has positioned it as a dominant platform for both casual users and content creators alike, with its impact on modern culture and commerce continuing to grow.